SEO Interview Questions and Answers

SEO Interview Questions and Answers

Hi Friends,

 

Some SEO interview questions and answers for you.

1.  What’s SEO?

Ans- SEO is a Search Engine Optimization that’s improving website ranking in many search engines like Google, Yahoo and MSN. It’s called SEO.

2. What is the name of crawler of Google, Yahoo and MSN?

Ans- Google = Google Bot

         MSN = MSN Bot

         Yahoo = Slurp

3. What’s Do Follow and No Follow link?

Ans- Do follow links are crawling by search engine like <a href="Your site URL">anchor text</a> and No follow links are not crawling by search engine like <a href="Your site URL" rel="nofollow">anchor text</a>.

4. Which is the most important area to include your keywords?

Ans- Body text and Page title.

5. What’s webmaster tool?

Ans- It is a free service provide by Google from where we can get free Indexing data, crawl errors, search queries, site malware errors, submit to XML sitemap and links information.

6. Who is Danny Sullivan?

Ans- Danny Sullivan is search engine guru who covers the field of web search and editor at Searchengineland.com. Read more about Danny Sullivan here: http://twitter.com/#!/DannySullivan

7. Who is Matt Cutts?

Ans- He joined Google as a software engineer in January 2000. Currently He is the head of Google's Web spam team. Read more about Matt Cutts here: http://www.mattcutts.com/blog/

8. What’s 404 Error?

Ans- 404 Error is a page not found error message which is returned by the server when particular webpage or the file is missing from the server.

9. What’s 301 redirect?

Ans- 301 redirect is permanent redirect for the pages.

10. What’s 302 redirect?

Ans- 302 redirect is a temporary redirect.

11. What’s the recent change in Google Analytics?

Ans- Real time visitor’s info, webmaster tools SEO data, website speed data and visitors flow.

12. What’s the best way to maximize the frequency of crawling of your site by search engines?

 Ans- Add fresh, informative, original and quality based content on the website.

13. Difference between exit rate and bounce rate?

Ans- Bounce rate- Percentage of visitors who leaves a particular site just after visiting a one page.

Exit rate- Percentage of visitors who leaves from a particular page.

14. What is the Panda update?

Ans- Google Panda is a search algorithm update by the Google.

15. What are the other methods to restrict a webpage from the search index?

Ans- We can use No Index Meta tag.

16. How to handle the duplicate page in the site?

Ans- Using canonical tag.

17. What are the types of CSS and which is better for SEO?

Ans- Three types of CSS like Internal CSS, inline CSS and external CSS. External CSS is better for SEO.

18. How many heading tags are there in HTML?

Ans- Six Heading tags, from H1 to H6 in HTML.

19. What are the criteria for removing a webpage from Google search index?

Ans- It should be 301 permanently redirected and removing request in web master tool.

20. What’s robots.txt?

Ans- It is a text file in the root directory of a website used to give instructions to the search engine crawlers or spiders about the caching and indexing of a page, directory or a file of a site.

Hope you would like this post and your valuable suggestions and comments over it..!!!

Importance of SEO in Internet Marketing

Nowadays it is the advertising in anything that matters. Whatever be the medium, if it’s not advertised in a prescribed manner, it has no purpose. If anyone wants to reach their customers in a most candid way and also the products, then it is nothing seo per hotel but the advertisement that’s the bridge between the manufacturers and customers for the success and failure of any products.

SEO services are making the best of the importance of SEO to make internet marketing profitable.

Thus, if one is doing some physical business or internet based business, all they need is, make your products approachable and visible over any virtual medium. The proper visibility of any services that are internet based must be visible in such a way that it looks good to the end-users. To do this in a good way, even link building services are good path to follow just like many professional SEO companies have been doing.

In order to give such visibility to any internet based products or services, an appropriate visit to it what it’s required and that’s what is done by a service called Search Engine Optimization (SEO).The same is true for an SEO India scene and world forum for SEO.

List of Meta Tags or Meta attributes.?

Following are some meta attributes

1. meta name description
2. meta name keywords
3. meta name robots
4. meta name revisit-after
5. meta name author
6. meta name contact
7. meta name copyright
8. meta name distribution
9. meta name expires
10. meta name language
11. meta name reply-to
12. meta equiv refresh
13. meta equiv resource type
14. meta equiv script-type
15. meta equiv style-type
16. Meta tag Rel="nofollow"
17. Meta tag Rel="canonical"

   What is Meta Tags and Meta Tag List.?

Meta tags are HTML or XHTML <meta> element which is used for instructions and detailed information about a web page. Meta tag is an element so it stays same but used different attributes for different instructions and information.

Meta tags are made just for the crawlers (search engine bots), to tell them that what is this page is about. These tags are not used for users, because it is used in the <head> section before the <body> section starts, it won’t be visible to user except that it can also be used to emulate the use of the HTTP response header.

If we take example of an online tv show and movie website then it's meta tags would look like the one given below :

<title>yoursite.com - MP3 Search &amp; Free MP3 Downloads</title>

<meta name="description" content="Free mp3 music search &amp; download. Top artists and hit music free for download. 1 million mp3 base"/> 

<meta name="keywords" content="free music downloads, new music, top songs, mp3 music downloads, mp3 downloads, free mp3 downloads, free mp3 music, mp3 files, top charts, "/> 

Many people nowadays say that meta tags are not important for a website and rest says that it is important and I don’t want to get in this discussion. The only thing that I know is that if I use them well, they will not harm my website or its reputation, so why not just use it but the main problems is that one don't know how to create meta tags and to use them on their website accordingly.

There are many types of meta tags, which is used for different purposes and different kind of websites. Here you can get a full list of meta tags that you can use for your website after reading its importance.

What is Search Engine Optimization?

What do you do when you want to search for information online? Type keywords on a famous search engine (perhaps google, yahoo or msn), click the search button and click on a link on the first page of the search results. Imagine yourself as a website owner and you simply want to improve the traffic of your webpage. It will be ideal to have your URL appearing on the very first page of search results, of course depending on the relevant keywords typed. Heard it or not, Search engine optimization (SEO) is a set of manners meant to improving the ranking of a website in search engine listings. Simple terms, the higher the ranking, the more likely the website will appear in the first page of the search results, the more likely an internet user will click on the URL and hence traffic.

Why SEO ?
The Internet is a blind alley. The people surfing the internet do not know where the document they are looking for exists. So they turn to search engine for help.

Most of these people, will visit a site which comes up on the first page. If you are on the first page, its like the search engine saying, yeah this site is good.

How SEO ?
Search Engine Optimization is a very big topic and involves Team effort in order to the a website better ranking. There are basically 2 types of SEO:

On Page SEO
Off Page SEO

On Page SEO Covers the following topics.
1. Keywords in the heading tags
2. Meta Keywords
3. Meta Description
4. Folder and File Names
5. Anchor Text
6. Percentage of Keyword to content

OFF Page SEO Covers the following topics.
1. One way Relevant Links
2. Authority Website Backlinks
3. Press Release
4. Article Submissions
5. Directory Submissions
6. Forum Signature Links
7. Buying PR3 ,PR4, PR5, PR6, PR7 Links